Step-by-step processes for leagues and sportsbooks to get integrated and generating revenue

🎯 Onboarding Overview

League Owner Onboarding

Time: 2-4 weeks from application to live Process: Application → Assessment → Contract → Integration → Launch Success Rate: 75% assessment-to-contract conversion

Sportsbook Onboarding

Time: 2-4 weeks for initial integration, 1-2 weeks per league Process: Partnership → Integration → League Selection → Launch Revenue Start: Within 1-2 months typical

🏟️ League Owner Onboarding Flow

Phase 1: Application & Intake (1-2 days)

Step 1: Choose Submission Method

Option A: Self-Service Portal (Recommended)

1. Visit: portal.altsportsleagues.ai
2. Create account with league email
3. Complete league profile questionnaire
4. Upload required documents
5. Submit for processing

Required Information:

• League name and legal entity
• Sport category and league structure
• Contact information (email, phone)
• Website and social media links
• Founded year and league history
• Number of teams and players
• Geographic coverage

Required Documents:

• League constitution/rules
• Team registration records
• Historical season results (last 2-3 years)
• Financial statements (optional but recommended)
• API documentation (if available)

Option B: API Submission

const leagueData = {
  name: "World Sevens Football League",
  sport: "football",
  contact_email: "partnerships@worldsevens.com",
  website: "https://worldsevens.com",
  founded_year: 2020,
  teams_count: 8,
  // ... additional fields
};
 
const response = await fetch('/api/leagues/submit', {
  method: 'POST',
  headers: {
    'Authorization': 'Bearer YOUR_API_KEY',
    'Content-Type': 'application/json'
  },
  body: JSON.stringify(leagueData)
});

Option C: Email Submission

Email: partnerships@altsportsleagues.ai
Subject: League Partnership Application - [League Name]

Include:
- League overview (1-2 pages)
- Historical performance data
- API capabilities (if any)
- Contact information
- Partnership goals

Step 2: Automatic Processing

• Email Processing: Gmail API integration automatically extracts league data
• Document OCR: Google Cloud Vision processes uploaded documents
• Data Validation: Automated quality checks and data normalization
• Initial Assessment: Preliminary scoring based on submitted information

Step 3: Confirmation & Next Steps

• Receive confirmation email with pipeline ID
• Access league dashboard for progress tracking
• 24-48 hour processing time before detailed assessment begins

Phase 2: AI Assessment & Tier Classification (1-2 days)

Step 1: Comprehensive Evaluation

Our AI evaluates your league across 5 dimensions:

Data Quality Assessment (25% weight):

• Completeness of records
• Accuracy of data
• Recency of information
• Reliability of data sources

API Readiness Evaluation (20% weight):

• Available API endpoints
• Real-time data capabilities
• Documentation quality
• Authentication methods

Market Viability Analysis (25% weight):

• Audience size and engagement
• Historical betting interest
• Competitive landscape
• Growth potential

Operational Readiness (15% weight):

• Governance structure
• Compliance status
• Data management processes
• Scalability potential

Regulatory Compliance (15% weight):

• Legal entity status
• Betting regulation compliance
• Data privacy adherence
• Audit trail completeness

Step 2: Assessment Report

Receive detailed report including:

• Overall readiness score (0-100)
• Dimension-specific breakdowns
• Tier recommendation with revenue projections
• Required improvements (if any)
• Timeline estimates
• Next action items

Example Assessment Report:

League: World Sevens Football League
Overall Score: 87/100 (Professional Tier)

Dimension Scores:
├── Data Quality: 92/100 ✅
├── API Readiness: 85/100 ✅
├── Market Viability: 88/100 ✅
├── Operational Readiness: 82/100 ✅
└── Compliance: 95/100 ✅

Tier Recommendation: Professional ($82.5K/year)
Revenue Projection: $450K annual betting revenue
Estimated Timeline: 2 weeks to launch

Step 3: Review & Accept Assessment

• Review assessment results in league dashboard
• Schedule call with partnership team if needed
• Accept tier recommendation or request reassessment
• Receive contract for signature

Phase 3: Contract & Integration Setup (1-2 days)

Step 1: Contract Generation

• Automated contract creation based on tier
• Custom terms for Premium tier clients
• E-signature integration (DocuSign)
• Legal review and approval process

Contract Key Terms:

• Service tier and annual fee
• Revenue share percentage
• Contract term length
• Termination conditions
• Compliance requirements
• Performance guarantees

Step 2: Technical Integration Planning

• API endpoint configuration
• Authentication setup
• Webhook registration for real-time updates
• Data mapping and format specification
• Testing environment access

Step 3: Integration Execution

• API connectivity testing
• Data feed validation
• Authentication verification
• Error handling setup
• Performance testing

Phase 4: Launch & Revenue Generation (1-2 weeks)

Step 1: Multi-Platform Launch Coordination

• Simultaneous launch across all integrated sportsbooks
• Odds setting and market creation
• User interface updates
• Marketing coordination

Step 2: Performance Monitoring

• Real-time revenue tracking
• User engagement metrics
• Data quality monitoring
• Technical performance metrics

Step 3: Ongoing Management

• Monthly performance reports
• Revenue share calculations
• Platform updates and enhancements
• Partnership development

🏈 Sportsbook Onboarding Flow

Phase 1: Partnership & Access Setup (1-2 days)

Step 1: Partnership Application

Contact: partnerships@altsportsleagues.ai
Required Information:
├── Company legal name and entity
├── Regulatory licensing details
├── Technical contact information
├── Business development contact
├── Compliance officer details
└── Integration timeline goals

Step 2: Business Review

• Partnership terms discussion
• Revenue sharing agreement
• Technical requirements assessment
• Compliance and regulatory review
• Contract negotiation and signing

Step 3: API Access Provisioning

• API key generation and security setup
• Documentation access and sandbox environment
• Webhook endpoint configuration
• Rate limiting and quota setup
• Authentication testing

Phase 2: Technical Integration (2-4 weeks)

Step 1: Environment Setup

// Initialize integration environment
const integration = {
  environment: 'sandbox', // or 'production'
  apiKey: 'your-api-key',
  webhookUrl: 'https://your-platform.com/webhooks/altsports',
  rateLimit: 1000, // requests per minute
  dataFormat: 'json',
  oddsFormat: 'american'
};

Step 2: League Catalog Integration

// Get available leagues
const leagues = await client.leagues.list({
  sport: 'football',
  tier: 'premium',
  limit: 20,
  includeAssessments: true
});
 
// Filter by compatibility
const compatibleLeagues = leagues.filter(league =>
  league.assessment_score > 80 &&
  league.api_ready === true
);

Step 3: Data Pipeline Setup

// Set up real-time data feeds
const dataPipeline = await client.data.setupPipeline({
  leagues: ['world-sevens', 'urban-basketball'],
  eventTypes: ['match_start', 'score_update', 'match_end'],
  dataFormat: 'json',
  compression: 'gzip',
  retryPolicy: {
    maxRetries: 3,
    backoffMultiplier: 2
  }
});

Step 4: Betting Market Configuration

// Configure betting markets for a league
const markets = await client.markets.configure({
  leagueId: 'world-sevens',
  markets: [
    {
      type: 'match_winner',
      outcomes: ['home', 'away', 'draw'],
      oddsFormat: 'american'
    },
    {
      type: 'total_goals',
      line: 2.5,
      outcomes: ['over', 'under']
    }
  ]
});

Step 5: Testing & Validation

// Run integration tests
const testResults = await client.testing.runSuite({
  tests: [
    'api_connectivity',
    'data_feed_accuracy',
    'real_time_updates',
    'error_handling',
    'performance_load'
  ]
});
 
// Validate all tests pass
if (testResults.allPassed) {
  console.log('Integration ready for production');
}

Phase 3: League Selection & Launch (1-2 weeks per league)

Step 1: Browse & Evaluate Leagues

// Get detailed league information
const leagueDetails = await client.leagues.getDetails('world-sevens');
 
console.log(`
League: ${leagueDetails.name}
Tier: ${leagueDetails.tier}
Revenue Projection: $${leagueDetails.revenueProjection.toLocaleString()}
Assessment Score: ${leagueDetails.assessmentScore}/100
API Ready: ${leagueDetails.apiReady ? '✅' : '❌'}
Compliance Status: ${leagueDetails.complianceStatus}
`);

Step 2: Integration Planning

// Plan league integration
const integrationPlan = await client.leagues.planIntegration('world-sevens', {
  bettingPlatform: 'draftkings',
  markets: ['match_winner', 'total_goals', 'player_props'],
  launchDate: '2024-02-01',
  testPeriod: 7, // days
  rollbackPlan: true
});

Step 3: Pre-Launch Testing

// Test integration in staging
const stagingTest = await client.integration.testStaging('world-sevens', {
  duration: '24h',
  trafficSimulation: 'normal',
  errorInjection: false
});
 
// Monitor test results
stagingTest.on('result', (result) => {
  console.log(`Test ${result.test}: ${result.status}`);
});

Step 4: Production Launch

// Launch league integration
const launch = await client.integration.launch('world-sevens', {
  gradualRollout: true, // 10% → 25% → 50% → 100%
  monitoring: true,
  emergencyRollback: true
});
 
// Monitor launch progress
launch.on('progress', (progress) => {
  console.log(`Launch progress: ${progress.percentage}%`);
});

Phase 4: Optimization & Scaling (Ongoing)

Step 1: Performance Monitoring

// Set up comprehensive monitoring
const monitoring = await client.monitoring.setup({
  leagueId: 'world-sevens',
  metrics: [
    'betting_volume',
    'user_engagement',
    'revenue_generated',
    'api_performance',
    'data_accuracy'
  ],
  alerts: {
    revenueDrop: 0.2, // 20% drop
    apiErrors: 0.05,  // 5% error rate
    dataLatency: 30000 // 30 seconds
  }
});

Step 2: Revenue Optimization

// Analyze and optimize revenue
const optimization = await client.analytics.optimizeRevenue('world-sevens', {
  timeframe: '30d',
  optimizationGoals: [
    'maximize_revenue',
    'improve_user_engagement',
    'reduce_house_edge'
  ]
});
 
// Implement optimization recommendations
for (const recommendation of optimization.recommendations) {
  await client.markets.update(recommendation.marketId, recommendation.changes);
}

Step 3: Expansion Planning

// Identify next leagues to integrate
const recommendations = await client.analytics.getRecommendations({
  currentLeagues: ['world-sevens'],
  criteria: {
    sport: 'football',
    minRevenueProjection: 200000,
    maxIntegrationEffort: 'medium'
  }
});
 
// Plan next integrations
for (const rec of recommendations.slice(0, 3)) {
  await client.integration.plan(rec.leagueId);
}

📊 Progress Tracking & Dashboards

League Owner Dashboard

Application Status

• Stage Tracking: Intake → Assessment → Contract → Integration → Launch
• Progress Percentage: Real-time completion status
• Next Actions: Clear next steps and deadlines
• Document Status: Upload completion and validation status

Assessment Results

• Score Breakdown: 5-dimensional assessment visualization
• Tier Recommendation: Clear pricing and revenue projections
• Improvement Areas: Specific recommendations for score improvement
• Competitive Analysis: How you compare to similar leagues

Integration Progress

• Technical Setup: API configuration and testing status
• Sportsbook Connections: Individual platform integration status
• Data Validation: Feed accuracy and completeness metrics
• Launch Timeline: Detailed countdown and milestones

Revenue Analytics

• Real-time Revenue: Live betting revenue tracking
• Platform Performance: Revenue by sportsbook platform
• Geographic Distribution: Revenue by user location
• Trend Analysis: Historical performance and projections

Sportsbook Dashboard

Integration Status

• Overall Health: API connectivity and data flow status
• League Count: Number of active integrated leagues
• Revenue Pipeline: Total potential revenue from integrated leagues
• Performance Metrics: API response times and error rates

League Portfolio

• Active Leagues: Currently integrated leagues with performance
• Pipeline Leagues: Leagues in integration process
• Available Leagues: Catalog of additional leagues to consider
• Tier Distribution: Revenue tier breakdown of integrated leagues

Revenue Analytics

• Daily/Monthly Revenue: Real-time revenue from alternative sports
• Platform Comparison: Performance across different sportsbooks
• League Performance: Revenue contribution by league
• Market Analysis: Popular betting markets and user preferences

Technical Monitoring

• API Performance: Response times and error rates
• Data Quality: Feed accuracy and completeness
• System Health: Overall platform reliability
• Alert Management: Real-time issue notifications

🆘 Support & Troubleshooting

League Owner Support

Getting Help

• Dashboard Chat: Integrated support in league portal
• Email Support: support@altsportsleagues.ai (24-hour response)
• Phone Support: +1-555-ALT-SPORTS (business hours)
• Emergency: 24/7 for critical integration issues

Common Issues & Solutions

Assessment Stuck in Processing:

Cause: Large documents or complex data structures
Solution: Contact support for manual processing assistance
Timeline: 24-48 hours additional processing time

API Integration Failing:

Cause: Authentication or endpoint configuration issues
Solution: Check API documentation and regenerate credentials
Prevention: Use sandbox environment for testing first

Document Upload Errors:

Cause: Unsupported file formats or corrupted files
Solution: Convert to PDF/JPG or resubmit documents
Supported: PDF, DOCX, XLSX, JPG, PNG (max 10MB each)

Sportsbook Support

Technical Support

• Dedicated Engineer: Assigned for integration period
• Slack Channel: Real-time technical discussions
• Emergency Hotline: 24/7 for production issues
• Documentation: Comprehensive API and integration guides

Integration Troubleshooting

API Authentication Issues:

// Verify API key
const testAuth = await client.test.auth();
if (!testAuth.valid) {
  console.error('API key invalid - regenerate at portal');
}

Webhook Delivery Problems:

// Test webhook endpoint
const testWebhook = await client.test.webhook({
  url: 'your-webhook-url',
  testEvent: 'league.updated'
});
console.log('Webhook test:', testWebhook.status);

Data Feed Latency:

// Check data pipeline health
const health = await client.monitoring.health();
if (health.dataLatency > 30000) {
  await client.support.createTicket({
    type: 'performance',
    description: 'High data latency detected'
  });
}

📈 Success Metrics & Milestones

League Owner Milestones

Week 1: Application & Assessment

• ✅ Application submitted and acknowledged
• ✅ Initial documents processed
• ✅ Assessment completed with tier recommendation
• ✅ Contract signed and integration planned

Week 2: Technical Integration

• ✅ API endpoints configured and tested
• ✅ Data feeds validated
• ✅ Authentication working
• ✅ Staging environment testing completed

Week 3: Launch Preparation

• ✅ All sportsbook platforms integrated
• ✅ Odds and markets configured
• ✅ User interfaces updated
• ✅ Marketing materials prepared

Week 4+: Live & Optimizing

• ✅ Live across all platforms
• ✅ Revenue tracking active
• ✅ Performance monitoring enabled
• ✅ Optimization recommendations implemented

Sportsbook Milestones

Week 1: Setup & Planning

• ✅ Partnership agreement signed
• ✅ API access provisioned
• ✅ Integration environment configured
• ✅ League catalog accessed

Week 2: Technical Integration

• ✅ API integration completed
• ✅ Data pipelines established
• ✅ Webhook configuration tested
• ✅ Sandbox testing successful

Week 3: League Integration

• ✅ First league integrated and tested
• ✅ Betting markets configured
• ✅ Odds integration working
• ✅ Performance monitoring active

Week 4+: Scaling & Optimization

• ✅ Multiple leagues integrated
• ✅ Revenue generation active
• ✅ Performance optimization implemented
• ✅ Expansion planning completed

🎯 Next Steps

For League Owners

Ready to start your sportsbook journey?

1. Submit Application - Start the process
2. Review Requirements - Ensure readiness
3. Track Progress (opens in a new tab) - Monitor your pipeline
4. Contact Support - Get help when needed

For Sportsbooks

Ready to expand with alternative sports?

1. Request Access - Start partnership
2. Review Integration - Technical requirements
3. Browse Leagues - Explore opportunities
4. Launch Integration - Begin implementation

Questions? Contact partnerships@altsportsleagues.ai