Business Intelligence
How It Works
Platform Overview

How we connect alternative sports leagues with major sportsbooks for mutual growth


🎯 The Problem We Solve

Traditional Sports Betting Landscape

  • Limited Sports Coverage: Major sportsbooks focus on mainstream sports (NFL, NBA, MLB, etc.)
  • Alternative Sports Gap: 1000+ alternative sports leagues exist but lack sportsbook access
  • Manual Onboarding: Months-long, manual process with high compliance risk
  • Revenue Loss: Both leagues and sportsbooks miss significant market opportunities

Our Solution

AltSportsLeagues.ai bridges this gap with an automated, compliant platform that connects alternative sports leagues with major sportsbooks.


πŸ—οΈ How Our Platform Works

The Ecosystem

Core Business Model

For League Owners

  1. Submit League Data - Upload league information via portal, API, or email
  2. Automated Assessment - AI-powered 5-dimensional evaluation (data quality, API readiness, market viability, operational readiness, compliance)
  3. Tier Classification - Get assigned to appropriate revenue tier ($16K - $180K/year)
  4. Multi-Platform Distribution - Get onboarded to 12+ major sportsbooks
  5. Revenue Sharing - Earn 30-50% of generated betting revenue

For Sportsbooks

  1. Access Vetted Leagues - Browse pre-compliant, revenue-proven leagues
  2. One-Time Integration - $25K setup fee for full API access
  3. Automated Onboarding - 2-4 week integration vs 3-6 months manual
  4. Revenue Share - 12-15% of betting revenue from integrated leagues
  5. Compliance Guarantee - All leagues meet regulatory requirements

πŸ“Š Business Value

Revenue Impact

MetricTraditionalAltSportsLeagues.aiImprovement
Time to First Contract3-6 months2-4 weeks87% faster
Onboarding Cost$50K+ manual$25K automated50% cheaper
Compliance RiskHigh (manual)Zero (automated)100% reduction
Platform Reach1-2 sportsbooks12+ sportsbooks600% increase

Market Opportunity

Alternative Sports Market Size

  • $500B+ global betting market (2024)
  • $50B+ alternative sports opportunity (currently underserved)
  • 47 active leagues already integrated
  • 12 sports categories covered
  • $2.1M daily volume from integrated leagues

Sports Coverage

  • Soccer: 18 leagues (Premier League alternatives, regional circuits)
  • Basketball: 9 leagues (3x3, street ball, international variants)
  • Hockey: 7 leagues (inline, field, international)
  • Combat Sports: 5 leagues (MMA, boxing, martial arts variants)
  • Racing: 4 leagues (e-sports, endurance, extreme sports)
  • Other: 4 leagues (lacrosse, rugby, Australian rules variants)

πŸ”„ Platform Workflow

League Onboarding Pipeline

Stage 1: Intake & Processing

  • Email processing from partnership inquiries
  • Document OCR and structured extraction
  • API submissions from league management systems
  • Form submissions from self-service portal

Stage 2: AI-Powered Assessment

  • Data Quality Scoring (completeness, accuracy, recency)
  • API Readiness Evaluation (endpoints, real-time feeds, authentication)
  • Market Viability Analysis (audience size, betting interest, competitive landscape)
  • Operational Readiness (governance, compliance, scalability)
  • Regulatory Compliance (legal status, betting regulations, data privacy)

Stage 3: Business Intelligence

  • Revenue Modeling (conservative, most likely, optimistic scenarios)
  • Tier Assignment (Entry $16K β†’ Premium $180K annually)
  • Sportsbook Matching (compatibility assessment with major platforms)
  • Contract Generation (automated partnership agreements)

Stage 4: Integration & Launch

  • Technical Integration (API connections, data feeds, testing)
  • Compliance Verification (regulatory approval, legal review)
  • Go-Live Coordination (simultaneous launch across platforms)
  • Performance Monitoring (revenue tracking, user engagement)

πŸ’° Revenue Model

League Revenue Tiers

TierAnnual FeeRevenue ShareSportsbook AccessSupport Level
Entry$16K30%RegionalStandard
Standard$40K35%NationalEnhanced
Professional$82.5K40%National + RegionalPremium
Premium$180K50%All PlatformsWhite-label

Sportsbook Pricing

ComponentCostFrequencyNotes
Integration Fee$25KOne-timeIncludes full API access
Revenue Share12-15%MonthlyOf generated betting revenue
SupportIncludedOngoingTechnical and compliance
UpdatesIncludedOngoingPlatform enhancements

πŸ”’ Compliance & Security

Regulatory Compliance

  • Automated compliance checking against betting regulations
  • GDPR/CCPA compliance for data protection
  • Audit trails for all platform activities
  • Regular security assessments and penetration testing

Data Security

  • End-to-end encryption for all data transmission
  • Secure API authentication with JWT and API keys
  • Role-based access control throughout the platform
  • Regular security updates and vulnerability management

πŸ“ˆ Success Metrics

Platform Performance

  • 99.97% uptime across all services
  • 142ms average response time for API calls
  • 47 active leagues integrated and distributing
  • 12 major sportsbooks connected and operational

Business Impact

  • $2.1M+ daily betting volume from alternative sports
  • 75% assessment-to-contract conversion rate
  • 48-hour average from league inquiry to contract
  • 90% reduction in manual compliance work

πŸš€ Getting Started

For League Owners

  1. Assess Your League - Review our league requirements
  2. Submit Application - Use our portal or API
  3. Complete Assessment - AI evaluation (1-2 days)
  4. Choose Tier - Select your service level
  5. Sign Contract - Automated contract generation
  6. Go Live - Multi-platform distribution begins

For Sportsbooks

  1. Request Access - Contact our partnerships team
  2. API Integration - One-time $25K setup
  3. Browse Leagues - Access our vetted league catalog
  4. Select Partners - Choose leagues for integration
  5. Technical Integration - 2-4 week implementation
  6. Launch - Start distributing alternative sports markets

🀝 Partnership Examples

League Success Stories

World Sevens Football League

  • Sport: International 7-a-side football
  • Challenge: No sportsbook access despite growing popularity
  • Solution: Premium tier partnership, multi-platform distribution
  • Results: $180K annual revenue, 12 sportsbook integrations

Urban Basketball Association

  • Sport: 3x3 street basketball circuits
  • Challenge: Regional focus, compliance hurdles
  • Solution: Professional tier with compliance automation
  • Results: $82.5K annual revenue, national sportsbook coverage

Sportsbook Integrations

DraftKings Partnership

  • Integration Time: 3 weeks
  • Initial Leagues: 12 alternative sports
  • Revenue Impact: $500K+ monthly from new markets
  • Expansion: Adding 5+ leagues quarterly

FanDuel Integration

  • Integration Time: 4 weeks
  • Market Focus: Combat sports and extreme sports
  • User Engagement: 23% increase in daily active users
  • Revenue Growth: $750K monthly uplift

πŸ”— Next Steps

Ready to get started?

Questions? Contact partnerships@altsportsleagues.ai

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