Integrations
Jira & Atlassian

Jira & Atlassian Integration

Overview

AltSportsLeagues.ai integrates deeply with Atlassian's Jira and Confluence platforms to provide comprehensive partnership management, workflow orchestration, and documentation capabilities. Our Atlassian integration transforms how sports leagues and betting operators collaborate through intelligent automation and structured workflows.

Business Intelligence Integration

Partnership Pipeline Management

$1.225M - $2.45M Annual Recurring Revenue across 6 active partnerships:

TierCountMin ARRMax ARRStatus
Tier 1 (πŸ†)1$150K$300KCanadian Premier League
Tier 2 (⭐)4$300K$600KFWT, Grass, MLTT, TeamTrak
Tier 3 (πŸ”·)1$50K$100KWorld Sevens Football
TOTAL6$1.225M$2.45MActive Pipeline

Key Insights Documented

  1. Strong Portfolio Balance (67% in growth tier)
  2. Market Education Opportunity (83% of leagues need betting education)
  3. Seasonal Diversification (mix of year-round and seasonal)
  4. Established Data Infrastructure (100% have data providers)
  5. Geographic Diversity (North America, Europe, Asia coverage)

League Partnership Pipeline

Requirements Overview

The League Partnership Pipeline automates the entire process from league discovery to contract generation, utilizing Jira Workflows and Confluence documentation.

Core Capabilities

League Discovery & Qualification:

  • AI-powered web scraping and evaluation
  • Automated league profiling and categorization
  • Partnership opportunity scoring
  • Risk assessment and due diligence

Partnership Development:

  • Structured negotiation workflows
  • Contract generation automation
  • Stakeholder communication management
  • Performance tracking and optimization

Market Intelligence:

  • Competitive analysis and positioning
  • Revenue modeling and forecasting
  • Regulatory compliance monitoring
  • Partnership performance analytics

Technical Architecture

interface JiraAtlassianIntegration {
  // Jira Workflows for partnership management
  workflows: {
    league_onboarding: LeagueOnboardingWorkflow;
    partnership_development: PartnershipWorkflow;
    contract_generation: ContractWorkflow;
    performance_monitoring: MonitoringWorkflow;
  };
 
  // Confluence integration for documentation
  confluence: {
    templates: DocumentTemplates;
    automation: ContentAutomation;
    collaboration: TeamCollaboration;
    knowledge_base: PartnershipKB;
  };
 
  // Real-time synchronization
  synchronization: {
    bidirectional_sync: BidirectionalSync;
    real_time_updates: RealTimeUpdates;
    conflict_resolution: ConflictResolution;
    audit_trail: AuditTrail;
  };
}

Email Intelligence System

Requirements Overview

The Email Intelligence System processes and analyzes all partnership-related communications to provide actionable insights and automated responses.

Core Capabilities

Intelligent Email Processing:

  • Automated email categorization and prioritization
  • Sentiment analysis and stakeholder mood tracking
  • Key information extraction from communications
  • Automated follow-up and response suggestions

Communication Analytics:

  • Partnership communication patterns analysis
  • Response time and engagement metrics
  • Stakeholder relationship mapping
  • Communication effectiveness scoring

Automated Workflows:

  • Intelligent email routing and assignment
  • Automated response generation
  • Follow-up scheduling and reminders
  • Escalation protocols for critical communications

Technical Architecture

interface EmailIntelligenceSystem {
  // Email processing pipeline
  processing: {
    ingestion: EmailIngestion;
    classification: ContentClassification;
    extraction: InformationExtraction;
    analysis: SentimentAnalysis;
  };
 
  // Intelligence generation
  intelligence: {
    stakeholder_mapping: StakeholderMapping;
    communication_patterns: PatternAnalysis;
    opportunity_identification: OpportunityDetection;
    risk_assessment: RiskAnalysis;
  };
 
  // Automation workflows
  automation: {
    response_generation: ResponseAutomation;
    follow_up_scheduling: FollowUpAutomation;
    escalation_protocols: EscalationRules;
    notification_systems: NotificationEngine;
  };
}

League Onboarding Workflow

Requirements Overview

The League Onboarding Workflow provides a structured, automated process for bringing new sports leagues into the AltSportsLeagues.ai ecosystem.

Core Capabilities

Automated Discovery:

  • Web scraping and league identification
  • Initial qualification and categorization
  • Basic data collection and validation
  • Opportunity scoring and prioritization

Structured Onboarding:

  • Comprehensive questionnaire generation
  • Document collection and processing
  • Stakeholder identification and engagement
  • Legal and compliance verification

Intelligence Generation:

  • League profiling and analysis
  • Market opportunity assessment
  • Partnership potential evaluation
  • Risk and compliance analysis

Technical Architecture

interface LeagueOnboardingWorkflow {
  // Automated discovery phase
  discovery: {
    web_scraping: IntelligentCrawling;
    league_identification: LeagueDetection;
    initial_qualification: QualificationEngine;
    opportunity_scoring: ScoringAlgorithm;
  };
 
  // Structured onboarding phase
  onboarding: {
    questionnaire_generation: DynamicQuestionnaires;
    document_processing: DocumentAutomation;
    stakeholder_mapping: StakeholderAnalysis;
    compliance_verification: ComplianceEngine;
  };
 
  // Intelligence generation phase
  intelligence: {
    league_profiling: ProfileGeneration;
    market_analysis: MarketAssessment;
    partnership_evaluation: PartnershipScoring;
    risk_analysis: RiskAssessment;
  };
}

Jira Workflow Integration

Partnership Management Workflows

class JiraPartnershipWorkflow {
  private workflowStates = {
    discovery: {
      name: 'League Discovery',
      transitions: ['qualify', 'reject'],
      automation: {
        webScraping: true,
        initialScoring: true,
        duplicateCheck: true
      }
    },
 
    qualification: {
      name: 'Qualification',
      transitions: ['onboard', 'park', 'reject'],
      automation: {
        questionnaireGeneration: true,
        documentCollection: true,
        stakeholderMapping: true
      }
    },
 
    onboarding: {
      name: 'Onboarding',
      transitions: ['analysis', 'hold'],
      automation: {
        dataValidation: true,
        complianceCheck: true,
        intelligenceGeneration: true
      }
    },
 
    partnership: {
      name: 'Partnership Development',
      transitions: ['contract', 'pause', 'terminate'],
      automation: {
        negotiationSupport: true,
        contractGeneration: true,
        performanceTracking: true
      }
    },
 
    active: {
      name: 'Active Partnership',
      transitions: ['optimize', 'renew', 'terminate'],
      automation: {
        roiTracking: true,
        renewalReminders: true,
        optimizationAlerts: true
      }
    }
  };
 
  async createPartnershipIssue(leagueData: LeagueProfile): Promise<JiraIssue> {
    const issue = await this.jiraClient.createIssue({
      project: 'PARTNERSHIPS',
      type: 'Partnership',
      summary: `Partnership: ${leagueData.name}`,
      description: this.generateIssueDescription(leagueData),
      customFields: {
        league_name: leagueData.name,
        sport: leagueData.sport,
        tier: leagueData.tier,
        estimated_value: leagueData.estimatedValue,
        discovery_date: new Date()
      }
    });
 
    // Attach initial documentation
    await this.attachInitialDocuments(issue.id, leagueData);
 
    // Set up automation rules
    await this.configureWorkflowAutomation(issue.id);
 
    return issue;
  }
}

Confluence Integration

class ConfluencePartnershipDocumentation {
  private templates = {
    league_profile: 'League Profile Template',
    partnership_agreement: 'Partnership Agreement Template',
    performance_report: 'Performance Report Template',
    risk_assessment: 'Risk Assessment Template'
  };
 
  async createLeagueProfilePage(leagueData: LeagueProfile): Promise<ConfluencePage> {
    const template = await this.getTemplate('league_profile');
 
    const content = await this.populateTemplate(template, {
      league_name: leagueData.name,
      sport: leagueData.sport,
      location: leagueData.location,
      tier: leagueData.tier,
      estimated_value: leagueData.estimatedValue,
      key_contacts: leagueData.contacts,
      market_analysis: await this.generateMarketAnalysis(leagueData),
      risk_assessment: await this.generateRiskAssessment(leagueData)
    });
 
    return await this.confluenceClient.createPage({
      space: 'PARTNERSHIPS',
      title: `${leagueData.name} - League Profile`,
      content: content,
      parent: await this.getParentPage('league_profiles')
    });
  }
 
  async updatePartnershipStatus(issueKey: string, status: PartnershipStatus): Promise<void> {
    const page = await this.findPartnershipPage(issueKey);
 
    await this.confluenceClient.updatePage(page.id, {
      content: await this.updateStatusSection(page.content, status),
      version: page.version + 1
    });
  }
}

Automation & Integration

Webhook Integration

class JiraWebhookIntegration {
  private webhooks = {
    issue_created: {
      event: 'jira:issue_created',
      filter: 'project = PARTNERSHIPS',
      action: this.handleIssueCreated.bind(this)
    },
 
    issue_updated: {
      event: 'jira:issue_updated',
      filter: 'project = PARTNERSHIPS',
      action: this.handleIssueUpdated.bind(this)
    },
 
    comment_added: {
      event: 'jira:issue_commented',
      filter: 'project = PARTNERSHIPS',
      action: this.handleCommentAdded.bind(this)
    }
  };
 
  async handleIssueCreated(webhookData: JiraWebhookData): Promise<void> {
    const issue = webhookData.issue;
 
    // Create corresponding Confluence page
    await this.confluenceIntegration.createPartnershipPage(issue);
 
    // Trigger initial analysis
    await this.intelligenceEngine.analyzeNewPartnership(issue);
 
    // Set up email monitoring
    await this.emailIntegration.monitorPartnershipEmails(issue.key);
  }
 
  async handleIssueUpdated(webhookData: JiraWebhookData): Promise<void> {
    const issue = webhookData.issue;
    const changeLog = webhookData.changelog;
 
    // Update Confluence documentation
    await this.confluenceIntegration.updatePartnershipStatus(
      issue.key,
      this.mapJiraStatusToPartnershipStatus(issue.fields.status.name)
    );
 
    // Trigger relevant automations
    await this.triggerStatusBasedAutomation(issue, changeLog);
  }
}

API Integration

class AtlassianAPIIntegration {
  private jiraClient: JiraClient;
  private confluenceClient: ConfluenceClient;
 
  async getPartnershipMetrics(timeRange: DateRange): Promise<PartnershipMetrics> {
    const jql = `project = PARTNERSHIPS AND created >= ${timeRange.start} AND created <= ${timeRange.end}`;
 
    const issues = await this.jiraClient.searchIssues(jql, [
      'key',
      'summary',
      'status',
      'created',
      'customfield_league_name',
      'customfield_estimated_value',
      'customfield_actual_value'
    ]);
 
    return this.calculateMetrics(issues);
  }
 
  async getLeagueProfile(leagueName: string): Promise<LeagueProfile> {
    const cql = `space = PARTNERSHIPS AND title ~ "${leagueName}" AND type = page`;
 
    const pages = await this.confluenceClient.searchContent(cql);
 
    if (pages.length === 0) {
      throw new Error(`League profile not found: ${leagueName}`);
    }
 
    return await this.extractLeagueProfileFromPage(pages[0]);
  }
 
  async updatePartnershipValue(issueKey: string, actualValue: number): Promise<void> {
    await this.jiraClient.updateIssue(issueKey, {
      fields: {
        customfield_actual_value: actualValue
      }
    });
  }
}

Email Intelligence Integration

Automated Email Processing

class EmailIntelligenceIntegration {
  private emailProcessor: EmailProcessor;
  private intelligenceEngine: IntelligenceEngine;
 
  async processPartnershipEmail(email: EmailData): Promise<EmailProcessingResult> {
    // Extract key information
    const extractedInfo = await this.emailProcessor.extractInformation(email);
 
    // Analyze sentiment and intent
    const sentiment = await this.emailProcessor.analyzeSentiment(email);
    const intent = await this.emailProcessor.classifyIntent(email);
 
    // Update partnership intelligence
    await this.intelligenceEngine.updatePartnershipIntelligence(
      extractedInfo.partnershipId,
      {
        communication_sentiment: sentiment,
        stakeholder_intent: intent,
        key_information: extractedInfo.keyPoints,
        action_required: this.determineRequiredAction(intent, sentiment)
      }
    );
 
    // Generate automated response if appropriate
    if (this.shouldGenerateAutoResponse(intent, sentiment)) {
      const response = await this.generateAppropriateResponse(email, intent);
      await this.emailProcessor.sendResponse(email, response);
    }
 
    return {
      processed: true,
      sentiment,
      intent,
      action_taken: this.shouldGenerateAutoResponse(intent, sentiment) ? 'auto_response' : 'intelligence_update'
    };
  }
 
  private determineRequiredAction(intent: EmailIntent, sentiment: Sentiment): ActionType {
    if (sentiment.negative && intent.urgent) {
      return 'escalate_immediately';
    }
 
    if (intent.contract_related) {
      return 'legal_review';
    }
 
    if (intent.question) {
      return 'provide_information';
    }
 
    return 'monitor';
  }
}

Performance Monitoring

Real-time Dashboard Integration

class AtlassianDashboardIntegration {
  private dashboardConfig = {
    partnership_overview: {
      title: 'Partnership Pipeline Overview',
      gadgets: [
        'partnership_status_chart',
        'revenue_pipeline_chart',
        'league_onboarding_funnel',
        'performance_metrics_table'
      ]
    },
 
    league_intelligence: {
      title: 'League Intelligence Dashboard',
      gadgets: [
        'league_discovery_feed',
        'market_opportunity_map',
        'partnership_success_rates',
        'risk_assessment_summary'
      ]
    },
 
    email_intelligence: {
      title: 'Communication Intelligence',
      gadgets: [
        'sentiment_analysis_chart',
        'response_time_metrics',
        'stakeholder_engagement_map',
        'escalation_queue'
      ]
    }
  };
 
  async createExecutiveDashboard(): Promise<ConfluencePage> {
    const dashboardContent = await this.generateDashboardContent();
 
    return await this.confluenceClient.createPage({
      space: 'EXECUTIVE',
      title: 'Partnership Intelligence Dashboard',
      content: dashboardContent,
      labels: ['dashboard', 'executive', 'partnerships']
    });
  }
 
  async updateDashboardMetrics(): Promise<void> {
    const metrics = await this.collectCurrentMetrics();
 
    await this.updateConfluenceDashboard(metrics);
    await this.updateJiraDashboardGadgets(metrics);
  }
}

Security & Compliance

Access Control Integration

class AtlassianSecurityIntegration {
  private securityGroups = {
    executives: {
      permissions: ['read_all', 'edit_own', 'approve_deals'],
      jira_role: 'Executive',
      confluence_space_permissions: 'view'
    },
 
    partnership_managers: {
      permissions: ['read_all', 'edit_partnerships', 'create_contracts'],
      jira_role: 'Partnership Manager',
      confluence_space_permissions: 'edit'
    },
 
    analysts: {
      permissions: ['read_reports', 'edit_analyses'],
      jira_role: 'Analyst',
      confluence_space_permissions: 'view'
    }
  };
 
  async configureUserAccess(user: User, role: UserRole): Promise<void> {
    const securityConfig = this.securityGroups[role];
 
    // Configure Jira permissions
    await this.jiraClient.addUserToRole(user.email, securityConfig.jira_role);
 
    // Configure Confluence permissions
    await this.confluenceClient.addUserToSpace(user.email, 'PARTNERSHIPS', securityConfig.confluence_space_permissions);
 
    // Set up application-specific permissions
    await this.applicationSecurity.setUserPermissions(user.id, securityConfig.permissions);
  }
 
  async auditAccessLogs(): Promise<AuditReport> {
    const jiraLogs = await this.jiraClient.getAuditLogs();
    const confluenceLogs = await this.confluenceClient.getAuditLogs();
    const appLogs = await this.applicationSecurity.getAuditLogs();
 
    return this.generateConsolidatedAuditReport(jiraLogs, confluenceLogs, appLogs);
  }
}

Getting Started

Initial Setup

  1. Install Atlassian Integration

    npm install @altsportsdata/atlassian-integration
  2. Configure Jira Connection

    const jiraConfig = {
      host: 'your-instance.atlassian.net',
      email: 'your-email@company.com',
      apiToken: 'your-api-token',
      project: 'PARTNERSHIPS'
    };
  3. Configure Confluence Connection

    const confluenceConfig = {
      host: 'your-instance.atlassian.net',
      email: 'your-email@company.com',
      apiToken: 'your-api-token',
      space: 'PARTNERSHIPS'
    };
  4. Initialize Integration

    import { AtlassianIntegration } from '@altsportsdata/atlassian-integration';
     
    const integration = new AtlassianIntegration({
      jira: jiraConfig,
      confluence: confluenceConfig
    });
     
    await integration.initialize();

Workflow Configuration

  1. Set Up Partnership Workflows
  2. Configure Document Templates
  3. Enable Webhook Integration
  4. Set Up Email Intelligence

Testing Integration

// Test Jira connectivity
const jiraTest = await integration.testJiraConnection();
console.log('Jira Status:', jiraTest ? 'Connected' : 'Failed');
 
// Test Confluence connectivity
const confluenceTest = await integration.testConfluenceConnection();
console.log('Confluence Status:', confluenceTest ? 'Connected' : 'Failed');
 
// Test full workflow
const workflowTest = await integration.testWorkflowIntegration();
console.log('Workflow Status:', workflowTest ? 'Operational' : 'Issues Detected');

Support & Troubleshooting

Common Issues

Jira Connection Issues:

  • Verify API token permissions
  • Check firewall settings
  • Confirm project permissions

Confluence Sync Issues:

  • Validate space permissions
  • Check template configurations
  • Review webhook settings

Email Intelligence Problems:

  • Verify email server settings
  • Check processing rules
  • Review spam filters

Monitoring & Logs

Access comprehensive logs through:

  • Jira audit logs
  • Confluence space analytics
  • Application-specific monitoring dashboard

Contact Support

For integration assistance:


This Atlassian integration transforms partnership management through intelligent automation, comprehensive documentation, and real-time collaboration between sports leagues and betting operators.

Platform

Documentation

Community

Support

partnership@altsportsdata.comdev@altsportsleagues.ai

2025 Β© AltSportsLeagues.ai. Powered by AI-driven sports business intelligence.

πŸ€– AI-Enhancedβ€’πŸ“Š Data-Drivenβ€’βš‘ Real-Time